At NovaLex Consulting, the principles that guide all our marketing consulting work are:
Courageously seek new and better ways
Apply both ‘left brain and right brain’ thinking
Work like you are an owner – quality and urgency
Keep every promise; always finish
Integrity – first last and always
These are the principles that have served NovaLex Consulting, for its relative size, to become a top rated consulting firm.
The approach is best defined in the following video. Companies can readily define “what” they do. They can define “how” they do it. What makes a difference is knowing “why” they do what they do. For NovaLex, knowing the “why” insures a measure of innovation and distinction is brought to every client’s work.
